Modern business integration has become a key accelerator for organizations that are looking to improve customer experience, accelerate growth and unlock new revenue streams. It allows companies take advantage of their current technology, people and process to stay on top of competitors.
Many companies use both on-premises solutions and legacy software. These disparate technology and their associated data are not inherently communicative, which is the reason why businesses need a robust business-integration strategy.
In the digital era, modern integration allows systems and software to communicate and seamlessly share vital data between and within lines of businesses. B2B is a term that refers to the integration of business systems and applications. It can involve a wide range of protocols including AS2, SFTP HTTPs Web Services proprietary high speed file transfer methods.
Finance, healthcare, and logistical services are all examples of common use-cases. These industries need to securely connect multiple trading parties with robust security, governance and audit trail capabilities.
Another common application is horizontal integration. This is where two or more companies from the same industry combine their efforts to offer a broader range of services or products. For example a women’s fashion company could integrate with a brand that serves teens and young adult to introduce it to new market segments.
Modern integration methods allow these companies’ front-end software to be extracted and converted into a format that is compatible with the central organizational device of their partners. This data can be sent to the application of choice for processing. This can help automate and streamline a process, improve business collaboration and decrease the chances of human errors and delays, all while ensuring speedy growth for the business.